Valuations lower than the peer Lee Lang men broken 4 yuan without difficulty

Valuations lower than the counterparts Lee Lang men 4 yuan without difficulty, the production and marketing men's clothing Lee Lang (1234) just listed will dive, even though once the rebound on the 3.9 yuan IPO upstairs, but unfortunately every time back to yesterday Finally, there is more realistic support. Actually, based on the trend and the company's basic quality theory, it is not difficult for the stock to rise above 4 yuan. Lilan mainly produces and sells men's wear and related accessories under the "LILANZ" brand. Products include suits, jackets, shirts, pants, sweaters, etc., which are divided into business suits, business casuals, fashion casuals and sportswear. This market has not yet appeared monopolized in the Mainland. The market share of the top 3 enterprises including Lilang is less than 4%. This shows that there is room for development in this market. As at the end of June this year, Lilang distributors operated or sub-contracted a total of 2456 retail outlets in 31 provinces, autonomous regions and municipalities directly under the Central Government. The Group also opened and operated a flagship store in Jinjiang. Of the 1,696 independent stores, 473 are directly operated by distributors and 1223 are directly operated by their second-tier distributors. The company plans to collaborate with distributors to open flagship stores, expected to be the first such flagship store by the end of this year. Recognition of brand value In order to enhance the brand image, the company actively participated in the International Fashion Fair in recent years. In 2007 and 2008, the company participated in "Milan Men's Week" and "Japan Tokyo Fashion Week" respectively. Last year, the "LIRANZ" brand, the "Most Influential Apparel Brand" in the Mainland, won the "2007-2008 China Apparel Brand Annual Awards" Planning Award this year and the "2009 Top 10 Most Influential Brands in Apparel Asia", which shows the brand's strength. «Forbes» magazine Chinese version of the election in 2007 and 08 as one of "China's most potential SMEs." Lilang earned about 90 million yuan in the first half, an increase of 3 percent, estimated full-year profit of not less than 281 million yuan, earnings per share of 23.4 points, the current price forecast earnings of less than 15 times relative to the Mainland peers generally more than 20 times earnings, valuation Low, compared with 21 times the Ports (589) listed in Hong Kong forecast price-earnings ratio is cheaper.