In July of this year, global merchants will see "VR see spinning city"

Are Keqiao cloth dealers ready? From July 6th to 13th this year, Shenzhen and Hong Kong will hold the 2017 Shenzhen International Textile Fabrics and Accessories Expo and the 24th Hong Kong Fashion Week Spring and Summer Series. The China Textile City “Worldwide” will participate in the exhibition. The most fashionable fabrics of China Textile City will be displayed in special editions. At the same time, the “VR Watching Textile City” series will be held.

According to reports, the 2017 Shenzhen International Textile Fabrics and Accessories Expo is jointly sponsored by the China Council for the Promotion of International Trade, Textile Industry Branch, Shenzhen Garment Industry Association and Messe Frankfurt (Hong Kong) Co., Ltd. It is one of the well-known exhibitions in the domestic textile industry and has been highly praised by the industry. A large number of high-quality fabrics and accessories such as chemical fiber, knit, silk, cotton, hemp, wool, lace embroidered fabric, yarn fiber and accessories will be exhibited at this exhibition, and (Shenzhen) international brand apparel will be held during the exhibition. The fair will attract many buyers and designers of clothing brands and designers from home and abroad. This is an excellent fabric display sales opportunity for textile companies.

Organized by the Hong Kong Trade Development Council, the 24th Hong Kong Fashion Week Spring/Summer Collection is a fabric exhibition featuring excellent fashion products and leading Asian fashion trends. The exhibition covers an area of ​​over 20,000 square meters. The exhibits include spring and summer. Apparel, fashion accessories, clothing related products and services and support industries. Last year, the exhibition attracted 1,203 companies from 20 countries and regions, and the international atmosphere was very strong.

“Globally Covered” is a group exhibition service jointly launched by Global Textile Network and China Textile City Construction Management Committee. It aims to establish a Keqiao China Textile City fabric and overall image through the participation of Keqiao Textile Enterprise in domestic and international exhibitions. A valid window for promotion. Since its launch, it has gone through many important textile exhibitions in Beijing, Shenzhen and Hangzhou. With the group exhibiting, exhibiting their own unique fabric samples, tall and exquisite special exhibition halls and uniform packaging exhibition racks, can attract many Chinese and foreign buyers to visit and consult.

Last year, at the Shanghai Fabric Exhibition held by the Shanghai National Convention and Exhibition Center, in addition to the on-site display of fabrics, it also attracted countless merchants in a unique form of VR interaction. At the scene, merchants swept the code and put on VR glasses. Through virtual reality technology, they “walked into” the market attractions such as Beilian Market, United Market, Dongsheng Road Market and Southern Market of China Textile City. They also overlooked Keqiao China Textile CBD. Office buildings such as the World Trade Center are like visiting Keqiao China Textile City. Especially for exhibitors, VR technology can be used to display the physical store or factory area and warehouse, so that the merchants have a more intuitive understanding of the enterprise.

It is understood that at these two exhibitions, “Full Global” will be presented in the special exhibition hall. Each exhibiting company will display 500 products. At the same time, it will also hang the advertising banner in the standard booth to set up VR to see the spinning in the special exhibition hall. city. At present, more than 10 companies including Zhongdu Holdings, Zhousheng Knitting and Zhejiang Dima have signed up for the exhibition.

Editor in charge: Yang Huijuan

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