On August 22nd, Cheng Xiaoqin's 2017 new product launch conference was held at the Guangzhou Liuhua Exhibition and Trade Center, the main venue of the 2017 Guangdong Fashion Week. The conference featured the theme of “enlightenment†and interpreted the custom style of Chinese clothing.
Cheng Xiaoqin's 2017 new product launch conference is divided into two parts: encounter and return, so that the journey of "enlightenment" is closer to human feelings and more life. The release show invited the hand-woven fabrics of Guizhou hand-woven fabrics to show the original features of the clothing in a peaceful way. The “Cheng Xiaoqin†brand was founded in early 2015, with Chinese clothing customization as the main body, including cheongsam, dress and zen Clothes. With the national quintessence of "cheongsam" as the carrier, it is integrated into folk culture, with contemporary innovative artistic expression techniques, using natural fabrics and hand-made. Communicate a life state with life energy, interpret contemporary humanistic spirit, and achieve a balance between mind and environment.
Traditional and new
The new cheongsam of "Cheng Xiaoqin" is first of all modern, western-style and ergonomic. From the point of view of performance, it is diverse (freehand hand-woven woven fabrics from thread-making - dyeing - and then to the creation of clothes to cut all kinds of ancient elements), pure natural fabrics and fabrics, etc., with the national koji cheongsam as the carrier, Communicate the culture of each nation.
The theme of this series of works is “Enlightenmentâ€, which means the meaning of enlightenment in the manufacturing process. A total of 43 works, divided into four series, are summarized into two paragraphs. The first section of the theme is “Meetingâ€: encountering the landscape of southeast Guizhou, blue dyeing technology. The first series, which is dominated by emotions, creates a spiritual journey of mountains and waters. The second series, which met the ancient weaving process, developed a series of fabrics, from the yarn-making dye-line weaving-making cheongsam--a late encounter.
The second paragraph is “Returnâ€: returning to real life and returning to modern humanities. Make a series of works that are in line with the market and are in line with fashion art. The use of non-legacy fabrics, silk, silk, satin, silk, etc., combined with Miao old embroidery to create a new form of work. And emphasizing that these seemingly ancient traditions of crafts can also be pulled back to reality, combining traditional elements with modern humanities, and in line with the pragmatic consumer market, the natural folk costume culture will not disappear, but will be able to take on a new look. Derived.
"Cheng Xiaoqin" nature
Cheng Xiaoqin said: "All I did was to convey a state of life with clothing as a carrier. Clothing is just a carrier. Through this carrier to convey the spirit of more local culture, even she is without nationality and without borders, she is It belongs to nature. Today, the cheongsam is already a national quintessence. She should be used by people. This is no longer a category of the Shanghai School. It is no longer a constant body. She should be alive, have a soul and have a temperature. She Everything is inclusive, she makes us praise life."
In order to create the “Enlightenment†series, the “Cheng Xiaoqin†team spent two years exploring Guizhou to learn about local culture, exploring folk crafts, discovering the hand-woven fabrics of the Yi people’s Lijiang River, and the blue dyeing technology of Danzhai. The broken embroidery of the Miao Shidong, the entire presentation for the current era, is very consistent with what I have been looking for in the field of design. When I met these folks' techniques that were about to be lost, it was like thinking that applying these things to my work is a very fashionable presentation. The continuation of history is a constant tradition, combined with contemporary humanities, on the basis of history, the improvement is called inheritance, also called fashion.
Editor in charge: Wang Zhen
Nanjing Intime Import and Export co., Ltd. , https://www.njireneintime.com